b'PUBLISHERS COLUMN 7Were ListeningThe airfield is a crucial element at any airport. While it doesnt recommendations continued to grow, and typically receive the same public attention as a terminal, parking ormore great ideas continued to flood in. We even concessions, its the single most important piece of a complexneeded to do something to meet the demand puzzle. After all, there is no airport without a runway. of the airport industry. Thats when we When we first started publishing Airport Improvement in 2008,decided to devote an entire issue to all things the plan was to include a runway story in every issue. At theairfield; and the Runway & Ramp Special time, we felt this would be adequate coverage. Why would theEdition was born. Having a special edition airfield deserve more attention? Other media (including airportdidnt mean we would only cover the topicPAUL BOWERS, PUBLISHERpublications) rarely seemed to cover runways, ramps and otheronce a year in that issue. This was in addition airfield assets. For us, devoting a story in every issue to what wasto the airfield coverage in all of our other issues throughouthappening on the airfield seemed adequate, if not generous.the year.But within a year of our launch, we noticed that we had aIts been said that change and innovation come about from glut of unpublished project nominations for fascinating airfieldlistening to whats being said. Thanks go out to all of you for projects. Not only that, but a high percentage of our advertisersspeaking up. This special edition is the direct result of what you were consultants and suppliers that supported runways and otherhave been telling us. Well continue to listen.airfield projects. Our audience was asking for more.So, we started including an additional runway story in everyCheers!issue. But that wasnt enough, either. Our backlog of strong story The eezeetags FamilyGlobal Coverage,Local ServiceEasy. Fast. Clean.Passengers love the fact that theyAirports & Airlines increase the Creating no waste saves cleaning cant make a mistake tagging bagdrop capacity by 200% and staffcosts and keeps the terminal floor their bag. will enjoy the increased service rolefree from possible contagious paper.towards passengers.www.gatebiz.comeezeetags 178x2124mm.indd 1 17-07-2023 09:32AirportImprovement.comOctober 2024'