New York, NY – (April 24, 2020) – Ad Rail USA™, which provides an anti-microbial handrail covering on escalator and moving walkway handrails at airports which is commonly used for advertising and sponsorships, has received a Certificate of Conformance from LiftInstituut, the company announced today.
An AdRail™ Escalator Handrail Media safety study was completed as part of the conformance certification.
Liftinstituut is one of Europe’s leading certification organizations for lifts, escalator systems, sub-systems and components and has specialized in this field for over 80 years with more than 15 years’ experience in performance-based safety. Liftinstituut has a track record certifying projects for major companies such as Kone, ThyssenKrupp, Schindler, Mitsubishi and Otis.
Ad Rail USA™ is the exclusive provider of AdRail™ Escalator Handrail Media in the United States. The anti-microbial coated film on the handrails, and its application processes, were developed and patented by EHC Global, the world’s leading manufacturer of escalator handrails.
“With the current elevated concern about pathogens, our patented escalator handrail media includes an anti-microbial lamination that eliminates germs significantly on this high touch surface area and offers airports a great solution to make their escalator handrails cleaner,” said Gianni Cotteta, Pres./CEO of Ad Rail USA™.
“As our contribution in the continuous fight against germs, we are making it safer for airport passengers, employees and business partners to hold on to the handrail by providing a safety-promoting anti-microbial protected surface,” Cotteta said.
Cotteta added that its studies have also shown that Ad Rail™ escalator handrail media encourages up to 70% more people to hold the handrail, which in turn increases safety.
“In a world bombarded with distractions, handrail graphics have proven to direct passenger focus to the escalator/walkway as well as improve the frequency of handrail holding and of natural steps both on and off the escalator/walkway,” Cotteta said. “There has been no better time to be proactive and improve public safety.”
For more information, visit www.adrailusa.com or contact Gianni Cotteta at gianni@adrailusa.com or at (212) 560-6180.
