b'54 MSY SPECIAL EVENTSNew Orleans Intl Shares its Super BowlPlaybook When the city of New OrleansWhen planning began nearly 18 months was selected to host Super Bowlin advance, the goal wasnt just to scale LIX, the pressure was on forup for extra passenger volume. It was to Louis Armstrong New Orleans Internationalelevate the entire experience at MSY. Airport (MSY). It faced the monumentalThe strategy to do so included event-task of creating a positive experience fromspecific customer service training, touchdown to takeoff for tens of thousandsproactive facility maintenance and of extra passengers, in a facility built toactivating a Super Bowl Committee FACTS&FIGUREShandle far fewer.with members from across the airport. Project: Managing Super Bowl Traffic Ultimately, the airport experienced itsPreparing early and prioritizing customer busiest day ever when more than 43,000service were identified as key objectives. Location: Louis Armstrong New Orleans Intl passengers departed on Feb. 10, the Volume Experienced: Nearly 43,190 commercialDolliole notes that MSY was already Monday after the game. Airport leaders areaccustomed to handling traffic surges for passengers departed Monday after the game (a new airportproud of how their team performed. record); about 870general aviation operations over 4 days,Mardi Gras, the French Quarter Festival, including 33 charter flights for teams & their families Our overall approach to customerJazz Fest and major conventions. Although Key Strategies: Cross-Department Planning Committee;service over the pastSuper Bowl LIX elevated that pressure 24-hour TSA checkpoint with 100 extra officers; preemptiveseveral years reallysignificantly, airport staff didnt have to shift cleaning & expanded janitorial coverage; customer service &positioned us withfrom quiet operations to a massive surge.communication training; processing charter passengers insome more focus in separate facility; establishing 2nd rideshare pickup area That experience combined with extra certain critical areasplanning and preparations earned MSY Janitorial Maintenance Consultant: Confluenceto be pretty well Solutions glowing feedback from travelers and staff prepared for Superalike.Service Request System: Restroom Alert Bowl, explains MSY Key Benefits: Positive passenger experience; improvedDirector of AviationKEVIN DOLLIOLEpassenger flow; prompt janitorial & maintenance response;Kevin Dolliole. TSA processed 88% of travelers in less than 15 min.May | June 2025AirportImprovement.com'