b'OPERATIONSHSV19areas, says David Park, the firms seniorGarage signage is not sufficient for helping drivers environmental and graphic designer.remember where they parked. Then, our design team held severalVertical transitions inside the terminal are not well marked, meetings with key stakeholders frommaking it difficult for passengers to easily identify the the airport. Each department, includingcorrect path.Executive, Marketing, Security, IT andThere are too many signs in the concourse; some list others identified wayfinding issues thatsecondary destinations that do not need to be included. were not readily apparent during the siteDAVID PARKwalk, and were able to provide customerFlowers considers the full list to be one of the most valuable comments. This initial assessment took us three months. parts of the master plan Gresham Smith created for the airport. We now have a blueprint to improve several areas within our Blueprint for Improvements signage and wayfinding system, he explains.The following is an abbreviated list of issues identified:Funding and Execution Overhead roadway signs for vehicles have reflectiveThe airport is tackling its goal of improving wayfinding for messaging and borders, but the backgrounds arecustomers in three stages: master plan development, which is nonreflective. This makes them less conspicuous andalready complete; final design details and initial construction, harder to read at night.occurring this fall and early next year; and final construction,When motorists approach the parking ticket plaza, they which is expected to start in mid-2026. dont have enough time or information to make price-based decisions about their various parking options. AirportImprovement.comOctober 2025'